A lot of businesses tend to have the same question in their mind, understandably…
“How can I make more money than my competitors?”
…and in today’s article, I’m going to show you exactly that. Not only am I going to show you how, but I’m also going to explain why this works, and I’m going to walk you step-by-step through the process.
So without wasting a second longer, let’s make your business a cash-printing machine.
There’s only one way to do this.
Yes, there is one and ONLY one way to make more money than your competitors in your area.
Now, don’t be mistaken - if you’re a small local business in your area and you want to compete with KFC, then you still have a ton more work to do than what I’m about to share with you…
…but I’m going to show you the only way to outcompete the other small and medium-sized businesses in your area.
It sounds simple, almost too simple that it might not work - but it does trust me on this one. Once I implemented this into my business and my clients’ businesses…
… they and I witnessed a HUGE uproar in income - and that’s what we’re here to do, right?
Here it is, the only way to make more money than your competitors is by charging more money.
“Wait, that’s going to stop people coming to me. If people can’t afford me, they’ll just stop coming!”
Those are the same words my clients all said to me, and this is how I proved them wrong.
Your business has a perception.
No matter how big, small, new or old your business is, your business has a perception. And this perception is created by your customers, your reviews, your service quality but more importantly…
…your PRICE.
Here’s an example of what I mean:
If I tell you, “I’m going to buy a really nice car.”
An image popped into your head, and you definitely didn’t think I was going to buy an older banger of a car - you thought of a car anywhere in the £60k-£300k range.
This is perception.
Now let’s say I told you I’m going to a restaurant where it costs £1k per head to even sit down at a table, nevermind eat their food…
…you probably thought - “Wow, their food must be so good, even luxurious!”
Now imagine I told you,
“I’m going to go buy some food for the family, it only costs £15!”
You’d probably think I’m going to the local chicken shop with a hygiene rating of 0/5.
I can tell this is starting to click inside your brain, and that’s good because this is the first step to understand how you can make more money than your competitors.
How to do this without being overpriced.
Yes, there is a difference between charging a luxury amount and charging an unreasonable amount, and this is why I’ve created a rough guideline for you to follow when you implement this…
…and don’t forget, you NEED to implement this if you’re looking to outcompete your competitors.
If you don’t outcompete them, then they’ll outcompete you and that is something none of us want.
You need to be charging around 15%-30% more than your average competitor charges.
This will do 3 things:
Attract higher-quality customers who are looking for premium services.
Make people perceive your service to be better-performing than your competitors, even if it’s not.
Make you MORE MONEY!
However, unless you have a marketing guy already, or you have bundles of free time…
…this is going to be both a headache and a long process to set up because marketing is a job - if you decide to do this yourself, it’s going to become your second profession, which is a nightmare considering you have a business to run, staff to manage, invoices to pay…
…we get it.
So instead, you can have us do your marketing for you, get you more clients, and upgrade your income.
No downsides, only unlimited upsides.
The best part is that we’re not even looking to make any money from this at the moment - we just want to get to know you, see if we would be a good fit to work together, and create a FREE action plan for you to act on and upgrade your marketing campaigns.
If you’re interested, get in touch or fill in the form on our homepage and we’ll get back to you as soon as possible.
P.S. This is a proven method, not something I’ve magically pulled from thin air. I will never tell you to do something that I know for sure won’t work - our reputation is on the line with you. Now don’t forget to get your FREE marketing consultation!
Comentários